It doesn't matter how big or small your business is, having
the right business signage is very important. I am sure you are aware of this,
but advertising can be very expensive. You could easily exceed your budget and
end up in the red. That's why I tell every small business owner to invest in
some sort of business sign or signage. Not only do they work, but as I
previously stated, they are affordable.
You can get a road sign or a changeable message banner for
less then £200. That's £200 spent on a sign that is build to last for a few
years. That means it will be helping you get the word out about your business
for several years. I don't know of any other form of advertising where you can
get that. Correct me if I'm wrong, but radio and newspapers must be paid on a
weekly or monthly basis. And if your business is not quite where you want it to
be, you might not be able to afford that.
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